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MBA 560 Marketing Management and Strategy
惭叠础听560听听Marketing Management and Strategy听听(2 credit hours)听听
Market segmentation, targeting, and positioning. Channels of distribution, promotion strategy, product development strategy, and pricing strategy. Relationship marketing and marketing strategy. Applications in high-tech environments. Restricted to MBA students.
Typically offered in Fall and Summer
Participatory Sciences (Certificate)
/graduate/interdisciplinary/participatory-sciences/
...Leadership Theory 3 AEHS 560 Organizational Behavior and...and Wildlife Sciences 2 MBA 590 Special Topics...