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MIE 413 Business Innovation and New Venture Planning

²Ñ±õ·¡Ìý413ÌýÌýBusiness Innovation and New Venture PlanningÌýÌý(3 credit hours)ÌýÌý

The course focuses on providing a case-based approach and practical experience associated with innovation topics and the business start-up process. Students will learn about corporate innovation practices, user innovation, and business model innovation in new ventures. The overarching goal of the course is to provide students with an understanding of innovation approaches in different business contexts and entrepreneurial processes through feasibility assessment.

Prerequisite: ²Ñ±õ·¡Ìý309 or ²Ñ±õ·¡Ìý310 or equivalent entrepreneurship courses

Typically offered in Fall and Spring