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MKT 542 Digital Transformation
惭碍罢听542听听Digital Transformation听听(3 credit hours)听听
In this course, students will explore how emerging technologies are transforming industries, learn frameworks for crafting successful digital strategies, and examine the pivotal role of leadership in driving and sustaining organizational change, as digital leaders play a crucial role in steering these often complex and disruptive efforts, building organizational confidence and guiding teams through uncertain transitions.
Typically offered in Summer only